Mobile TV Audience Breakdown

RED HERRING -- May 26 -- 2 million+ U.S. wireless users subscribe to mobile TV, ClickZ reported, 1.4% of the country's user base. Mobile TV users pay ~$40 more each month on wireless services than typical mobile phone subscribers. Minority groups more so. Hispanics comprise 23% of mobile TV subscribers, while they represent 10% of the U.S. wireless user population. African Americans represent 19% and comprise a 11% of all wireless users in the U.S. Caucasians account for 47% of mobile TV subscribers but make up only 47% of mobile TV subscribers.

Mark Brooks: Mobile dating numbers tell a similar story with minorities taking the lead in usage over Caucasians.