Matchmaking Sites Work Harder To Attract Clients In Slump
DALLAS NEWS -- May 29 -- Along
with the high-profile pay sites such as Match.com and True.com,
a flood of free sites, such as PlentyofFish.com, niche sites and even
social networks vie for amorous clicks. Match.com's nearly $350m in
revenue and 1.35m paying subscribers place it atop the industry.
True.com doesn't disclose revenue figures but its
Internet traffic fell the most of any of the top 20 dating sites
measured by ComScore in March, down 39% over last year. "The market
for paying users of online dating is nearing its natural limit", said
Jupiter
Research analyst Nate Elliott. Free sites and niche sites for ethnic or
gay daters are a greater
lure, he wrote. FULL ARTICLE @ DALLAS NEWS