Match.com Rolls Out Personality Testing

NMA.CO.UK -- Nov 13 -- The 30-minute test will take users through 56 questions, some based on images. Early results show 88% of members were completing the test. Earlier this year eHarmony launched a compatibility-matching product following a research partnership with the Oxford Internet Institute. FULL ARTICLE @ NMA.CO.UK

Mark Brooks: 20-30 minute tests are ideal. Users are less likely to answer accurately much beyond a 30 minute test. They get bored and start rushing through. Having interesting questions helps. 

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