WAVESNEWSPAPERS -- July 14 -- It seems love online is booming. That was the message coming out of iDate 2009, the bi-annual/bi-coastal business conference for the online dating industry that was held in Beverly Hills recently. Josh Meyers and Ron Worthy, respectively CEO and VP of marketing and business development for PeopleMedia, attended.
Q: Why is it important for PeopleMedia to be here?
Meyers: Our goals and objectives are really to gather industry intelligence, to see what our competitors, colleagues, and peers are up to.
Worthy: It’s also a great opportunity to come face to face with folks you may interact with on a monthly basis, so there’s a social aspect to it.
Q: What are the latest trends in online dating and how are you getting ahead of the curve?
Meyers: More people are getting into online dating and its proving to be a more economic way. We’ve seen a 55% increase YOY of unique visitors to our sites.
Worthy: There’s less stigma attached to it than even three years ago.
Q: How do you maintain safety on your sites?
Meyers: We police the door. Once people come in, you watch what they are doing and if you see something starting, you send those people back out of the door they came in. Then beyond that point it’s the users responsibility as it’s the club goers to also be safe.
FULL ARTICLE @ LA WAVE
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