Locals Launch Dating Site

FLORIDA TODAY - Sep 22 - Mark Brooks, editor of Onlinepersonalswatch and an industry consultant, said that online dating is growing in popularity because it is a cheaper alternative to filtering your way through the real world to the match of your dreams. PlentyofFish.com, a free dating site averaging ~3M unique visitors per month, has seen a jump in growth since the economic downturn. The site saw a 94% increase in traffic from June 2008 to June 2009. eHarmony.com has seen a 48% gain in traffic since last year and Match.com saw its strongest fourth quarter in about seven years in 2008. Two Indialantic entrepreneurs have capitalized on the trend, creating a new site called vacancylove.com. It is in beta-testing until Oct. 1, when it will officially launch. Until then, users who sign up will get a free 90-day membership. FULL ARTICLE @ FLORIDA TODAY

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