eHarmony In Location-based Trial To Broadcast Romance

MARKETINGWEEK - Feb 14 - eHarmony is taking part in a location-based trial that will let lovers stream romantic messages to one another via London’s black cabs this Valentine’s Day. Those taking part in the trial can target loved ones by specifying their message is displayed in the vicinity of a specific address such as their significant other’s office or where they plan to spend the day together.

by Ronan Shields
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