OPW INTERVIEW - Aug 21 - We first heard about LoveRoom in November last year. The concept of allowing users to share their room for free with attractive strangers has sparked some controversy. Bocanegra listed his place on Airbnb, and to make it more appealing, he used the photo of his girlfriend for the profile. Soon he started getting reservations at $80 a night. This is where the idea for LoverRoom kicked in. We've interviewed Joshua about how LoveRoom went from just an idea to a website that has attracted ~10K people in 6 months without any PR efforts.