FUSION.NET - June 21 - Until last year Noel Biderman was the CEO of Ashley Madison. Since the hack, it appears Biderman has been employed in the business of erasing his past, through the creation of lots of new sites, a reborn Twitter account, and Google ads on his name that seek to steer users toward websites about the new Noel. Gone are images of Biderman lounging under pink velvet bedding, replaced by photos of Biderman fishing, coaching football, and palling around with his wife. On his professional website, NoelBiderman.com, a lengthy bio mentions that Biderman has "occupied roles as President, CEO, COO" but fails to mention Ashley Madison. Instead, the site details his pre-Ashley Madison career as a sports agent and an executive at a real estate website. A separate website, NoelBiderman.org, expands on his community involvement.