OPW - Dec 12 - Date.com went down, along with other Avalanche Media products Gk2gk and Matchmaker.com a few weeks back now. Date.com now forwards to Matchmaker and Gk2gk is live again. The word on the grapevine is internal strife and a legal suit. Hopefully they can sort it out. Date.com and Matchmaker are hallmark dating sites. The company has suffered for not having a good mobile offering of late. Now Commission Junction is down, according to one of their affiliates. The following letter was sent out.
Subject: Commission Junction Advertiser Date.com (X) has been deactivated
Dear Valued Publisher,
Please be aware that Date.com, one of the advertisers you are joined to in the Commission Junction network, has been deactivated. While Date.com is deactivated, you will not receive commissions for traffic you drive via the advertiser's banners, text links, and/or other link types. Consequently, please replace these links as soon as possible with links from active advertisers. To view the links you are using that are generating traffic for Date.com but from which you are earning no revenue, go to the Invalid Links Generating Traffic Report.
During the advertiser's deactivation, you will still remain affiliated with Date.com if and when the advertiser reactivates its affiliate marketing program with Commission Junction. Once reactivated, Date.com will appear in My Advertisers in the Account Manager. You will receive another email from Commission Junction alerting you to the advertiser's reactivation.
To view all of your affiliated advertisers who have been deactivated from the Commission Junction network, go to the Deactivated Advertisers Report.
If you have further questions regarding the status of Date.com, please contact your Commission Junction account representative or Client Support.
From affiliates perspective, this really sucks! Affiliates put a lot of work into getting SEO rank. The good ones (like the one who sent me the heads up on this) deserve to have more notice and more respect than 'oops, now we're not payin' ya.' I guess it comes with the territory, but still, we can surely do better by affiliates. No wonder they're running for the igaming hills.
This post also appears on OnlinePersonalsWatch.