February 7, 2017 -- /SATPR/ -- Snap Interactive, Inc. (“SNAP,” the “Company,” “we,” “our,” or “us”) (OTCQB: STVI), a leading provider of video chat and online dating services, today announced that it had launched the first of many expected integrations of its array of video chat and dating applications.
On February 6, 2017, the Company released an update to its Paltalk application that includes navigation to a new “Dating” section, which highlights the new affiliation of FirstMet and Paltalk as a result of the merger. Paltalk users are encouraged to register for FirstMet to connect with a large pool of users seeking romantic relationships. The Company expects that engagement and monetization of existing Paltalk users will be enhanced through this integration.
“We are excited to introduce the first dating integration into our video chat ecosystem,” said Arash Vakil, SNAP’s Chief Product Officer. “Many of our video chat users on Paltalk are interested in meeting new people, and in our cross-sell tests, we verified there is a strong interest in dating. In the near future, we expect to enable an even more seamless integration of dating functionality into our video chat products, in order to meet that demand. Further, there is also an opportunity to integrate real-time and recorded video into our dating applications.”
Alex Harrington, SNAP’s Chief Executive Officer, added, “We are starting to realize the benefits of integrating the complementary features and audiences of the products originating from each side of our recent merger, reinforcing the strategic rationale for the deal. We look forward to executing on more of such synergy opportunities in the coming year.”
About Snap Interactive, Inc.
Snap Interactive, Inc. is a leading provider of real-time, rich media, interactive social networking and dating applications with more than 250 million users around the world. The SNAP product portfolio includes Paltalk and Camfrog, which together host one of the world’s largest collections of video-based communities, and FirstMet, a prominent interactive dating brand serving users 35 and older. The Company has a long history of technology innovation and holds 25 patents related to video conferencing and online gaming.
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