BUSINESS INSIDER - Cerca is a new dating app founded by U.S. college students that connects users through mutual friends, aiming to create a safer, more intentional dating experience. Users see only four profiles daily and need five friends to join. The app raised $1.6M in seed funding from Corazon Capital, led by former Match Group CEO Sam Yagan. With over 20K users, Cerca emphasizes accountability, limited swipes, and in-person events to move dating beyond hookup culture.
by Sydney Bradley
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