YAHOO FINANCE -- Dec 19 -- Litmus Media marketing platform detects and protects against click fraud, increasing click-to-transaction conversion ratios and maximizing search marketing return on investment. Litmus has also developed and implemented a highly effective patent-pending abandoned shopping cart recovery technology called Second Bite, which increases sales for online retailers. The Company expects Litmus to add more than $4 million of pre-tax income to the Company during 2006. Purchase price is $6.5 million in cash and $6.5 million stock and earnout payments for shareholders up to a maximum aggregate of $21 million.
Mark Brooks: Think Partnership bought Vintacom/Relationship Exchange recently and also owns Cherish.com and other online dating properties.
