PR NEWSWIRE -- May 10 -- To help those who are new to online dating, Match.com introduces its free Starter Kit (audio and visual guide) so they can join the 200,000+ people who find the person they are seeking on Match.com each year. According to a recent Harris Interactive(R) Survey 72% of single people have never used an online dating service. FULL ARTICLE @ SYS-CON
Mark Brooks: A good proportion of online dating users value and need a little handholding. Match.com is playing very nicely to this 'lead me by the hand' audience, of late.