Money-Making Woes for Chinese Dating Sites - Online Personals Watch: News on the Online Dating Industry and Business

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Fernando Ardenghi

"the Chinese online dating market could reach $82-million (about R543-million) in 2008."

I personally estimate the actual Latin American online dating market (Brazil, Venezuela, Argentina, Chile, Peru, Bolivia, Paraguay, Uruguay, etc) over USD $100 million!!!!


Kindest Regards,
Fernando Ardenghi.
Buenos Aires.
Argentina.
[email protected]

Fernando Ardenghi

"........
"High quality services cannot be free," said Dr Song Li, CEO of SinoFriends. The solution, according to eFriendsNet.com (Yeeyoo.com) CEO, Marine Ma, is to blend social networking and Internet dating services.
........"

.... to blend social networking and Internet dating services == TERRIBLE MISTAKE


The solution is market segmentation like:

* social_networking and fun_online_dating market: mainly for 13-25 years old persons (teenagers).
Those Sites are CHEAP CHANNELS for deliver ADS, i.e. infomercial-advertainment companies on the web as their revenue/income is due by ads only. Their business model is a combination of free users and paying clients. Free users who search on the database, (what they want to find / what they believe they want) and clients who pay to deliver ads to free users.
Free_Users will need the service for fun! They will need exclusive CONTENTS for members.


* quality_online_dating market: mainly for 26-and more years old persons.
Clients will pay for quality CONTACTS (compatible real persons) and to avoid being hurt in their feelings by other persons.
Quality_online_dating sites are like actual Offline Chains, they offer confidential treatment of information provided (profiles): privacy, Code of Ethics and background checks (professionalism).


Kindest Regards,
Fernando Ardenghi.
Buenos Aires.
Argentina.
[email protected]

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