NY POST -- Oct 26 -- OkCupid is free, unlike market leaders Match.com and eHarmony. This is a fairly unprecedented concept in the half-billion-dollar online dating industry, which is the third most lucrative Internet business after, of course, porn and gambling. "Online dating is just about the last bastion of paid content on the Web," Yagan said. "What we're trying to do is take down the $500 million online dating industry." OkCupid makes money from display advertising funneled through Google's AdSense program.
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Mark Brooks: I've added a ranking on the left bar for the top free dating sites.