SENIORS COPIE -- Feb 27 -- Match.com has around 15 million boomers as regular goers, and the global figure of boomers using an online dating service increased by 350% in six years. There are also eHarmony.com, Lavalife.com and Plentyoffish.com, all of which offer Boomer-friendly s ervices. Match.com has built the largest online dating site in America, and maintained its dominance in recent years in part by aggressively marketing to singles over 50 and divorcees. ~1.7 million of its 15 million members are 45 to 59. (Sun Florida Sun-Sentinel, "More and more boomers turn to online dating services", 02/18/07)
The full article was originally published at Senior Scope, but is no longer available.
