REUTERS -- June 1 -- eHarmony (founded 2000, 12m users) was sued yesterday for refusing to offer its services to gays, lesbians and bisexuals. A lawsuit alleging discrimination based on sexual orientation was filed in Los Angeles Superior Court on behalf of Linda Carlson, who was denied access to eHarmony because she is gay. Lawyers bringing the action said they believed it was the first lawsuit of its kind against eHarmony, which has long rankled the gay community with its failure to offer a "men seeking men" or "women seeking women" option. They were seeking to make it a class action lawsuit on behalf of gays and lesbians denied access to the dating service.
The full article was originally published at Gulf Times, but is no longer available.
Mark Brooks: Match.com's ad program for Chemistry.com sure sparked a fire. I wonder how far it will burn. Patrick is welcoming eHarmony gay member-denials with open arms at myPartnerPerfect.com.