THE GUARDIAN -- July 12 -- With free sites such as MySpace and Facebook growing, dating services are borrowing their tricks to entice younger users. There are 141 dating sites in Britain. Dating Direct is the largest and is adding MySpace type features to appeal to younger users. Their average member is 45 and only 6% of British web users aged 18-24 do online dating, according to Synovate, though 38% have met friends online. 13.4% of UK internet users visited personals sites in May compared with 8.2% three years ago, according to Nielsen/NetRatings. 45-55 is the typical age worldwide for dating services. FULL ARTICLE @ THE GUARDIAN
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British Online Dating Statistics
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I'm not surprised that online dating skews older. Younger people use technology more to communicate with friends than strangers.
Posted by: Erik | Jul 13, 2007 at 05:21 PM
I was under the impression that there are a lot more than 141 dating sites in the UK, In fact, the last number I was quoted (and this was a while ago) was more like 800.
Posted by: Shimrit | Jul 15, 2007 at 08:37 PM