Email Data Source Ranks Dating Sites

PR WEB -- Nov 29 -- Email Data Source, a provider of email competitive analysis data, released its study ranking the Email Brand Equity Index™ of Online dating sites based on the quality and effectiveness of their marketing emails. The Email Brand Equity Index™ is determined by compiling historical data on email marketing messages and measuring the emails' perceived effectiveness in driving website traffic.

Email Brand Equity Rankings
1. Match.com   
2. Friendfinder
3. Spark Networks
4. eHarmony.com
5. Reunion.com
6. Cupid.com
7. True.com

8. Family Friends
9. eCube Media
10. Beliefnet 

FULL ARTICLE @ PR WEB

Comments

[Scott Desgrosseilliers]

Reunion.Com sucks. Reunion.com is showing great traffic numbers due to their spam techniques. Everyone in my address book got spammed, then I got respammed by the same people. Now everyone in my network can't stand the site. http://scottdblog.typepad.com/scott_desgrosseilliers/2008/04/reunioncom-is-t.html