PRESS RELEASE -- Jan 8 -- Lavalife.com launched a free online city guide http://wheretogo.lavalife.com. "Where to Go" city guides feature a range of listings allowing singles to create a great date itinerary while discovering new and exciting ways to spend their time, including: restaurants and bars, shopping, travel destinations, attractions, health and wellness, hotels and getaways and much more. FULL ARTICLE @ PR LEAP
Mark Brooks: Singles have specific needs for their date venues. It's great for them to have a recommended shortlist. Other sites such as Manhunt and Date.com offer targeted local advertising to venues. We'll see more sites offering targeted advertising and building out there content sections in 2008. Internet dating sites need to distinguish themselves as much as possible from social networks. Adding highly magazines, and user generated content useful to singles is a good move. See Adult Friend Finder for an example of a User Generated Content magazine done right. (Full Disclosure: Manhunt is a client of Courtland Brooks. Mark Brooks worked for FriendFinder in 2003).