Lavalife And Axe Give Canadian Guys The Goods On Grooming

PRESS RELEASE -- Mar 18 -- What do women want? According to a recent survey done by Lavalife.com and AXE male grooming products, Canadian women say it's not necessarily the money, the cars or the beautiful home that make a man irresistible… it could be about how well he grooms himself. The survey asked more than 800 women exactly what makes a man more appealing, and found that 66% of women go for well-groomed conscientious guys, verses only 7% of the female population who prefer a hairy bad boy. FULL ARTICLE @ PR LEAP