USABILITY TESTING -- Feb 6 -- Many people think that PlentyOfFish is successful because it's free. But there are lots of free dating sites out there. It's successful because it's sticky, addictive, easy to use and fun. All the features listed below make the site sticky and engaging.
1. Thumbnails on top.
2. Visible e-mail status.
3. Who's online?
4. Email settings.
5. Who's viewed me.
6. Who favorited me.
7. Large images.
8. Clickable interests.
9. Call to action is in the right place.
10. Automatic approval of photos and essays.
But no site is ever perfect, so here are some of the usability mistakes I found on the site's main features.
1. The mailbox delete link is hard to see.
2. No Next/Back links on search results.
3. Problems with Who's Online
* It's unclear how the users are ordered.
* When I reach the second page of "Who's Online," the format changes from gallery and I see women listed.
* It would be nice to see how long the users have been online.
4. No Clear "Join Now" button.
5. What are matches?
6. The "mailbox" and "Send msg" options should be next to each other.
7. Checkbox next to images. To make a photo the main image, I need to mark a check box. But if I can only set one photo as the main image, I should be offered radio buttons and not check boxes.
8. Limited "Viewed Me."
9. Register Now… and Always. I can sometimes see the "Register Now" link even though I already am registered and logged in.
10. Who's New is hidden.
The full article was originally published at Usability Testing, but is no longer available.