Traffic To All Dating Sites Declines Sharply - Online Personals Watch: News on the Online Dating Industry and Business

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All of the recession dating growth was a lot of hype for the most part, as I've said all along. Of course some sites grew, but it's been pretty flat for quite some time now. Can you name another site that grew besides POF? Again, if POF was spending a lot more on traffic acquisition, that would account for the growth, it's probably not all organic growth, but I do see more people from other sites on POF now.

Just wait until new e-commerce rules and regulations come out, the subscription dating sites could take an even larger beating.

This is why I do things like host conversion optimization webinars. If you're getting less traffic, you have to do whatever you can to squeeze the most revenue out of each visitor.

Dave Evans

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