THE GLOBE AND MAIL - Feb 3 - Creative Mates, 420 Dating, Veggie Connection, Date My Pet: All push partner customization one step beyond, matching users with specific careers, musical preferences, drug habits, etc. “These specialty sites pander to those people who are looking for this mirror image of themselves,” says psychologist Eva Fisher, “an idealized, enhanced version of themselves.” Cupidtino launched last June, and has attracted ~27,000 users across the globe. "Mac and Apple fans often have a lot in common,” explains Cupidtino founder Mel Sampat. Tastebuds.fm is another example of hyper-vertical dating sites. The site invites users to plug in the names of their favourite bands and artists for a matchup.
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