GLOBE AND MAIL - June 21 - Beware what you share while searching for love online, your intimate details may linger long after you have found it. That’s the warning from the Privacy Commission of Canada in a report tabled today in Parliament. A Canadian woman asked eHarmony to delete her account. eHarmony said it could not “entirely delete her record of having joined, or remove her personal information.” eHarmony only “anonymizes” the information because 40% of member reactivate within two years. The online dating site should give users a chose between deactivating accounts and deleting them permanently – and needed to be clear about the process for doing so. eHarmony responded by saying it would keep personal information of departing clients for two years. While the commission accepted eHarmony’s actions, the report also pointed out that many of the online dating sites do not have privacy policies.
by Erin Anderssen
The full article was originally published at Globe and Mail, but is no longer available.
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10-20% of dating users will return and re-up on most dating sites, within 18 months. Both eHarmony and Match are particularly strong.
Posted by: Mark Brooks | Jun 23, 2011 at 06:40 AM