CITY BIZ - Jan 6 - Group dating site Ignighter has raised $1.8M of a targeted $2.4M from six investors. Previously, the company raised $2.7M of a $3.1M offering from 25 investors. Ignighter launched in NYC in August of 2008 and has users in 28 countries.
by Richard Rabicoff
The full article was originally published at City Biz, but is no longer available.
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India is a long play, but a good market to own. Ignighter is doing well in Asia, where the idea of group dating is well received. Basically, anywhere where singles are shy of sharking, and more group-oriented, Ignighter does ok. In the USA, and in the West in general, singles are ok with the direct approach, and don't consider the time tested benefits of group dating. They're more likely to confuse them with swingers groups, which Ignighter is not. What do you think?
Posted by: Mark Brooks | Jan 10, 2012 at 03:06 PM