TECH CRUNCH - Mar 29 - Circl.es users sign up with Facebook. Circles is also attempting to limit overexposure, as users are served Facebook “snapshots” of potential matches, and they can just click “yes,” “no,” or “skip.” If they click “yes,” both users are notified, Circles sends them both emails, and lets them take it from there. If they click no, they won’t see that snapshot again, and that person never sees their profile. Only the people they’re interested in get to view their profile. When they’ve browsed all the profiles, they hit a “You’ve Seen It All Page,” and that’s it. Circles gives people two weeks to meet up with an interest before the match expires, which is plenty of time to start a conversation. Expiring matches also prevent weeks of endless email reminders, notifications, and spam. Other similar new dating sites are theComplete.me and Yoke.
Zoosk was the first major dating site to harness Facebook. But its a lot tougher to build a dating site to critical mass on Facebook now. theComplete.me is headed by Brian Bowman who used to be VP Product for Match.com. He thinks he can do better, and get the user experience right on Facebook, while protecting user privacy.
(Full Disclosure: Courtland Brooks has advised theComplete.me)
Posted by: Mark Brooks | Mar 30, 2012 at 03:08 PM