BUSINESS INSIDER - Mar 27 - There are a lot of dating sites and many of them pull in Facebook data. Yoke is Kingfish Lab's first Facebook app. Kingfish Labs is a new company that raised $500K from Lerer Ventures and Softbank Capital to crunch Facebook data and create recommendation apps. Kingfish Labs was founded by Fishman and a fellow Huffington Post employee, Jeff Revesz. Rob Fishman served as Huffington Post's social media editor. Jeff Revesz joined the company in 2010 when his startup, Adaptive Semantics, was acquired. There they met Ken Lerer, Huffington Post's co-founder and an investor in Kingfish Labs. When a user signs up for Yoke, they can say if they're single or in a relationship. If they're in a relationship, they become a matchmaker and can introduce single friends to each other. If they're single, they can send a Yoke or Facebook message to a friend for an introduction to the second degree person.
by Alyson Shontell
See full article at SF Gate
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