TECH CRUNCH - Apr 22 - At Cheek'd website users fill out a profile and order a deck of cards, which say things like “act natural, we can get awkward later”. The cards also have a short ID code on them, with a URL for the Cheek’d website. When a suitor receives the card, the idea is that they’re so filled with curiosity that they enter the code on Cheek’d and are taken to user's profile page. Members pay $9.95 for a monthly subscription to keep their profile live. They have to pay extra for the cards which come in various sizes with corresponding pricing.
Similar services have come and gone, but these cards are far more fun and cheeky. And the CEO is highly charismatic and good at getting press.
Posted by: Mark Brooks | Apr 24, 2012 at 02:24 PM