THE STAR - Oct 16 - Twine initially hides member identities and appearances, according to Mark Brooks, an Internet-dating industry analyst and consultant. "It vows to keep an even ratio of men to women, which solves a criticism of digital dating that women get inundated by guys and guys are often ignored,” Brooks says. “Twine hit on two major elements: the privacy issue, and the ignoring/inundation element.”
In 2011, for the first time, users spent more time on dating apps than on dating sites, according to IBISWorld. “This app world we live in now is not going to be around forever," says Marc Lesnick, iDate organizer. "Users complain about the limited features, along with advertisers who don’t like the size of their ads."
Etan Berkowitz, co-founder of Twine, vows Twine “will always be advertising-free. Perhaps we’d monetize, but it’s not on the table now.”
by Dan Nakaso
See full article at The Star
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