OPW - Nov 12 - Shagbook is celebrating a small victory in the "Facebook vs Shagbook" battle. For those of you who aren't familiar with the case, here is how it all started: SNRG, a parent company of adult dating site Shagbook, registered the mark "Shagbook" in 2010. Facebook filed suit against them in 2011, claiming that the name creates a false suggestion of an affiliation with Facebook. Shagbook filed its own opposition, along with counterclaims, with the US Patent and Trademark Office (USPTO). In the filing, Shagbook denied Facebook's allegation and challenged the validity of FB's trademark, arguing that it it's too generic and not worthy of a trademark. Facebook immediately filed motions to dismiss the charges but it was denied. The USPTO ruled in Shagbook's favor so they can now proceed ahead with discovery on the fraud and generic-ness claims.
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