MARKETWATCH - May 16 - MillionaireMatch.com recently surpassed 2M users. The site launched a digital billboard in Times Square to celebrate this milestone. The billboard says: “Join the 1%: Don’t get left behind.”
Q: How many members are actually millionaires?
A: That I would rather not disclose.
Q: Your billboard slogan suggests that the easiest way to become the 1% is to marry into it, right?
A: There are a lot of millionaire women on the site. A lot of them insist on a prenuptial agreement.
Q: Why do you think that is?
A: Women are a bit more interested in maintaining their independence.
Q: And there’s a section on the site to show off your toys?
A: Yes, I call it “digital peacocking.” The members get to show off their luxury goods.