SEEKING ALPHA - July 21 - InterActiveCorp now has complete control over the mobile dating app market in English-speaking countries. Meanwhile PlentyOfFish's mobile app is showing strong growth in Brazil, France, and Spain, strengthening IAC's position in these significant markets. Its likely POF's mobile app is generating annual revenues of ~$50 million. Badoo and LOVOO are the largest remaining worldwide competitors, and its likely POF is the #3 competitor worldwide.
SeekingAlpha estimates POF is grossing ~$40k per day, a ~30% yoy revenue growth. Annual revenue on iOS in the USA alone is ~$15 million which would make it ~15% of POF's $100,000,000 revenue. Sources suggest that IAC paid 12.8x EBITDA for POF. Mobile revenue likely comprised half POF's revenue.
by Max Lukenbach
See full article at Seeking Alpha
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