SEEKING ALPHA - July 13 - IAC is planning to spin-off its Match Group and pursue an IPO for the new company. IAC has a history of successful spin-offs of significant business such as Expedia, LendingTree, TicketMaster and Home Shopping Network. The Match Group dominates ~50% of the $2.2B eDating market. 88% of Match group revenues are generated in the dating business. Tinder held ~70% of the mobile dating market and tripled its reach between Nov '13 and Mar '15. If Tinder could convert ~2% (typical freemium conversion rate) of its 50M users to a $20 per month, it could drive an additional $240M per year, which is ~25% of Match Group dating revenues in 2014.