OBSERVER - Aug 7 - The suit, brought by Spark, is over two issues: JDate’s trademark and its patent on using computers to privately notify two people when they are each romantically interested in the other one. What JDate wanted at the beginning was for JSwipe to rename itself. The trademark issue with JSwipe was the association with the “J” for “Jewish” and dating. “We believe that ‘swipe’ is really synonymous with ‘dating’ in the dating community, because of Tinder,” said Spark CEO, Mr. Egan. “I believe that J belongs to the Jewish community, not any corporation,” said David Yarus, founder of JSwipe.
by Brady Dale
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