CNN MONEY - Feb 12 - College students say they're using dating apps for friendship. 58% of students said that they've never gone on a date using the app, in a survey by college jobs startup WayUp. 53% say they're using dating apps to find friends, 27% are looking for a significant other, and 20% were looking for a hookup. According to Jason Helfstein, Internet analyst at Oppenheimer & Co., it doesn't really matter why students are using the app, there's still "value" in it for Tinder. Dating industry analyst Mark Brooks agrees. "It helps people connect with the concept of Internet dating," he said, that as people start to look for more serious relationships "they'll generally drift toward other services".
Comments