Has AshleyMadison Learned From Its Mistake?

FORBES - July 19 - AshleyMadison has made a big marketing push. They changed up their leadership team, renamed parent company AvidLife Media to Ruby, and launched their first-ever TV ad with a new tagline. But there has not been any mentions about what the company had changed related to the 'Full Delete' service that costs $20. Has the company shut down that service? If it's just going to make superficial changes to the brand name and add new executives to the leadership team, that has nothing really to do with the data breach.

by Richard Stiennon
The full article was originally published at Forbes, but is no longer available.

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Comments

[David]

Their leadership team sucks. Their marketing team sucks. Their affiliate team sucks. They all need to be replaced. Running TV commercials will not fix the current AM image. People aren't going to go back to it unless they've never heard of the hack. People still remember their data was compromised. They still remember that the site only had a few real women. They remember all that and trust me, who's going to pay a subscription to talk to a fake girl? Sure they can weather the storm but it's too soon.

The whole "Affair" Sector is riddled with bots like the ones AM were using. The whole "Affair" sector needs a makeover. There's only one way to do it and they are not doing it.