FAST COMPANY - Jan 5 - Bae, the dating app for African-American millennials, was just acquired by if(we), the parent company of Tagged. The Bae name is being retired and its users will be streamlined into Tagged and its global dating pool. Bae was cofounded in 2013 by tech-savvy brothers Brian and Justin Gerrard, and friend Jordan Kunzika. Bae (Before Anyone Else) received 17K downloads in its first month. Brian and Justin will move to San Francisco to lead marketing and growth across if(we)'s entire portfolio, which includes Tagged, Hi5, Fandom, and new social streaming site WeChill.
by Lindsay Goldwert
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