JEWISH JOURNAL - Apr 6 - Talia Goldstein started her dating company Three Day Rule (TDR) in 2010. In the beginning, TDR focused on singles events. She got the inspiration for the name from the '90s movie "Swingers" and its characters' discussion of the "Three Day Rule." TDR raised $1.2M in 2012. In 2013, she reinvented TDR as a full-service dating company (threedayrule.com) which covers nine U.S. cities. TDR now has 39 employees, including 32 matchmakers nationwide. Currently, 70k people are in TDR's database. In 2017, TDR launched VIP matchmaking packages with two hands-on matchmakers and personalized concierge services ($35k) in addition to its basic packages, starting at $4k for three months of matching in one's city of residence.