The Story And Lawsuit Behind Dating App Cheekd

THE FASHION LAW - Oct 3 - Imagine that during your therapy session you tell your therapist about a new dating app that you have in the works. Despite asking Joanne Richards, the therapist, not to tell anyone about the idea, she does. She tells her friend, Lori Cheek, who launches Cheekd. This is what Alfred Pirri claims happened to him. He filed a multi-million dollar lawsuit in federal court in New York last month against Lori Cheek for fraud, trade secret misappropriation, unjust enrichment, and conversion. As Pirri alleges, Richards informed him that she had told a friend about his idea for an app, but she assured him that Cheek was "not going to do anything with the idea". In addition to suing Cheek, Pirri names Richards in his suit, alleging that she breached her fiduciary duty. Pirri has asked the court to invalidate Cheek's patent, and to order the defendants to discontinue use of the Cheekd site and app. Pirri has also asked to disgorge all of the defendants' profits resulting from their use of his idea and to pay $1M in damages.

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Summarized by the Courtland Brooks team

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I see that "The Story And Lawsuit Behind Dating App Cheekd," has unfortunately appeared on your website. The allegations contained in Mr. Pirri's complaint are completely untrue and defamatory. They are terribly upsetting to me personally, but I am assured they will be dealt with quickly and effectively in court.

In the meantime, I invite you to look at the complaint. You can see for yourself that Mr. Pirri's story is bizarre. Neither I nor either of my co-inventors had ever heard of, much less knew Mr. Pirri's therapist, Joanne Richards, and Ms. Richards confirms that she had never heard of any of us, prior to this lawsuit.

Neither I nor my co-inventors would ever do - and never did - the things that are alleged by Mr. Pirri. We are a highly regarded, ethical company. If you wish to pass judgment on me or my company, I simply ask that you wait for the outcome of this matter, which we hope will come soon, which will completely exonerate me, my co-inventors, and Cheekd, Inc.

Best,

Lori Cheek
CEO
Cheekd, Inc.