eHarmony Pays $2.2M To Settle Auto-renewal Lawsuit - Online Personals Watch: News on the Online Dating Industry and Business

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Mark Brooks

Here's another great article on this news. http://www.lawfuel.com/blog/love-lost-eharmonys-expensive-auto-renewal-settlement/

the company agreed to:

1. Clearly and conspicuously disclose the renewal terms to consumers upfront;
2. Get consumers’ consent through “a separate check-box, signature, or other substantially similar mechanism” that relates solely to the automatic renewal terms and no other part of the transaction;
3. Send an e-mail confirmation of the transaction immediately after the contract is made; and
4. Provide a toll-free number, e-mail address, or other easy cancelation mechanism.

While California law already imposes some of these requirements in connection with automatic renewal or continuous service offers, the injunction is more prescriptive in certain respects, such as by expressly requiring a standalone check-box and an e-mail confirmation immediately after the transaction.

The settlement also resolves allegations related to California’s Dating Services Contract Law, which requires specific language informing a consumer of his or her right to cancel within three business days of the contract, and the Uniform Electronic Transactions Act, which requires contracts formed by electronic signature to allow for electronic cancellation. The settlement further prohibits eHarmony from attempting to collect past due membership fees from customers incurred prior to the effective date of the settlement.

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