LIVEMINT.COM - Feb 15 - Tinder India's new ad titled 'Start Something Epic' features a young girl who takes charge of her love life. The 90-seconder, made by advertising agency BBH India, features Indie musician and actor Kavya Trehan apparently playing the role of a Tinder girl who goes about meeting new people through the app before ending up with the right match. The company said that it wanted to convey the ease and independence that Tinder provides to users to meet people and make connections. Uploaded on 13 February, it has garnered ~450k views across the brand’s YouTube and Facebook platforms.
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