ADWEEK - Oct 25 - Dating app Vibes has just launched a new video ad, featuring a mechanic motif that uses witty banter to identify disdainful dating app behaviors including dishonesty and unsolicited photos. "Texting is a bad way to get to know someone," said Vibes CEO Jenais Zarlin, who is also the co-creative director on this campaign. "Attraction is nuanced. It's expression, body language, signals you get from in-person interactions that just don't come through from photos, written bios, and texts."
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