QUARTZ - May 9 - Tantan, China's favourite dating app, is now the fifth-most popular in India by combined monthly active users on iOS and Android phones, according to App Annie. In May 2018, Tantan did not feature among the top 10, but zoomed to the 4th position by July. It has since slid one spot following the launch of Bumble in December.
Top dating apps in India
(as on May 2018) (as on March 2019)
1. Tinder 1. Tinder
2. Happn 2. Happn
3. Azar 3. Azar
4. Badoo 4. Bumble
5. OkCupid 5. Tantan
Tantan translates in Mandarin to "talk." Launched in 2014, the app bears a high resemblance to Tinder, and was acquired by the Chinese social network Momo in February 2018. Tantan has ~90M registered users in China. The dating app has been advertising aggressively on TikTok.