THREATPOST - June 21 - Analysts at ProPrivacy.com say the dating apps collect everything from chat content to financial data on their users - and then they share it. Match.com reserves the right to collect much more information than just the typical demographic breakdown of gender, age and relationship status. This is ostensibly to be able to build a thorough online profile to help find "matches"; but as a result, users will share highly personal and emotional data with the platform. Tinder highlights that it collects chat data. "Of course we also process your chats with other users as well as the content you publish, as part of the operation of the services," Tinder's privacy policy states. Match.com said in its policy that it shares basic demographic as well as "personal information" with "third parties that assist us with various tasks, including data hosting and maintenance, analytics, customer care, marketing, advertising, payment processing and security operations."