PR NEWSWIRE - Sep 5 - Comscore has released its 2019 Online Dating in the UK report, which reveals insights into the behaviours of online daters in the UK.
1 in 6 Internet users aged 18+ visited a dating site or app in June 2019. The report debunks a few misconceptions, such as online dating being the preserve of a younger audience. The report covers:
- Demographic breakdown of online daters.
- Choice of platform and behavioural insights, by platform and gender.
- Gender distribution by online dating website and mobile app.
- Loyalty of online daters towards their dating apps.