PRESS RELEASE - Feb 28 - The Online Dating Association (ODA) welcomes Spark (Elite Singles, Zoosk, Jdate). George Kidd, CEO of ODA said: "We...welcome their commitment to working with us to maintain standards and user trust in dating services. Doing so is critical to millions of people around the world...and to our ability to assure lawmakers and others that we take this responsibility seriously." Gitte Bendzulla, MD Spark said: "...Millions of people around the world trust us to help them navigate their search for a partner, and we have a deep responsibility to keep them and their data safe on this journey. We are thrilled to become a part of the ODA...joining forces with the ODA and fellow members like The Meet Group is an opportunity for us to form a strong alliance; giving all online dating users a higher quality experience." The ODA was set up in 2014 to develop and maintain standards that give users assurance and ensure businesses trade responsibly. It seeks also to inform policy makers and to promote messages to users that minimize the risk of harm.