INC - Feb 14 - Executives and entrepreneurs pay upward of $250,000 for Barbie Adler's exhaustively curated matchmaking service. Adler, a former executive recruiter, founded Chicago-based Selective Search in 2000. The company, which employs 40 people, has annual revenues north of $10M. It claims an 87% success rate, which works out to ~4K happy couples--1,800 of them married--to date. Roughly a third met "the one" on their first introduction. The process begins with a tell-us-everything intake interview: 15 pages of questions. Potential matches undergo the same in-depth personal interviews as clients. ~30% of Selective Search's clients are women, who also make up the company's fastest-growing category.
by Leigh Buchanan
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