TECH CRUNCH - Aug 5 - Tinder is testing a new top-level subscription plan, Tinder Platinum, which it expects to roll out in Q4. Match described the subscription as providing additional value beyond Tinder's current paid plan, Tinder Gold, but noted the feature was still in the very early stages of testing and was essentially still considered a minimum viable product. According to a U.K.-based Tinder user, the offer for Platinum popped up when they were using Tinder on the web. But they weren't able to make a purchase. The image showed price points as £5.97 per month if on an annual plan, £8.35 per month if on a six-month plan or £14.32 per month if paying monthly.
by Sarah Perez
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