CRUNCHBASE - Mar 31 - TikTok has never been bigger, and singles have arguably never been lonelier. Kaplan, who previously worked at PlentyOfFish for around a decade, had the idea for Snack around March 2020. Then, the COVID-19 pandemic hit, but watching TikTok blow up and the content on the platform only amplified her belief that video dating would be the next big thing. Snack launched in September, and the company announced a $3.5M pre-seed round in February. Users are scrolling through videos instead of swiping. Once both users like each other, that's when they can actually start to message one another. Snack is more meant to be a TikTok, or an Instagram where users are continually uploading new content. And kind of showing someone what's going on in their life.
by Sophia Kunthara
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